Enter ad spend
Input the total ad spend for the period you are analyzing.
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Input ad spend and sales, choose a marketplace currency, and get the core metrics you need to interpret performance. This tool uses transparent formulas and never guesses missing inputs.
Commerix Systems tool
Select a marketplace currency, enter ad spend and total sales, then calculate your metrics. Profit and margin here are calculated as \(sales - ad\\ spend\) and \((profit / sales)\\times 100\).
How it works
Input the total ad spend for the period you are analyzing.
Use the corresponding total sales number for the same window.
ACoS, ROAS, and simple profit/margin output refresh instantly.
FAQ
ACoS (Advertising Cost of Sales) is ad spend divided by attributed sales, expressed as a percentage. Lower ACoS often means higher efficiency, but targets depend on margin and lifecycle.
\(ACoS = (ad\\ spend / sales) \\times 100\). This page applies that formula directly to the values you enter.
ROAS (Return on Ad Spend) is sales divided by ad spend. It’s the inverse lens of ACoS: higher ROAS generally indicates more efficiency.
Yes—the currency selector changes the symbol so you can calculate in the same units as your marketplace reports. The formulas remain the same.
Yes—this calculator runs entirely in your browser and does not send your inputs anywhere.
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